Fiona Hoti works across the full creative spectrum, with experience spanning creative direction, graphic design, motion graphics, web and graphic design, and UI design. That range lets her move fluidly between high-level creative vision and the hands-on craft of bringing it to life, whether she’s setting the direction for a brand or designing the individual pieces that carry it.

As a creative director and designer, she pairs visual storytelling with motion and interface work, an increasingly valuable combination as brands need their identity to hold up across static, animated, and interactive formats. Her UI and web design background keeps her grounded in how design actually functions for a user, not just how it looks.

Based in Berlin and comfortable working hybrid, remote, or on-site, Fiona brings a versatile, multidisciplinary skill set to any project, shaping ideas into cohesive, polished design from concept through execution.