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Press & Media

From podcasts to video features, explore the stories behind the work we do and the impact we've made across industries. These insights, strategies, and conversations highlight the depth of our knowledge and the expertise that drives our success.

  • Featured
  • Audio

Why You’ll Never Feel “Balanced” (And That’s Okay) | EP 248

Why Your “Why” Matters More Than Your Revenue | EP 247

The Hidden Cost of Reacting Too Fast | EP 246

The Communication Advantage: The Small Things That Separate Great Pest Control Companies | EP 245

Stop Doing Everything Yourself | Scaling Systems, Leadership & Growth | EP 244

Premium Pricing, Better Customers & Bigger Profits with Luke Lewis | EP 243

The Real Weight of Building a Pest Control Business | EP 242

Pest Control Sales & Marketing Secrets | EP 241

The Long Game in Business: Relationships, Community & Growth with Tony Carder | EP 240

Creating High-Performing Sales Teams Using Incentives, KPIs, and Daily Accountability | EP 239

From Fighter Pilot to Pest Control Owner | EP 238

How to Book More Jobs Without Hiring | EP 237

The Real Reason Your Employees Quit (And How to Build a Team That Stays) | EP 236

The Most Overlooked Growth Lever in Pest Control | EP 235

Harnessing AI for Business Growth: Insights from Mat Rogers

Why Human Experience Will Beat AI (And Win in Pest Control) | EP 234

The Science Behind Wasp Control (And Why It Matters) | EP 233

The Unsexy Services That Make the Most Money (Pigeons, Weeds & More) | EP 232

You’re Not Stuck; You’re Just Around the Wrong People | EP 231

Grow Fast Without Ads: The Customer-First Playbook for Pest Control Success | EP 230
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  • Video

LSA Platform Is Going Away

Plant Your Flag in the AI Land Grab #shorts

Dominate Local Search: 4 AI-Proof Moves #shorts

HomeAdvisor’s Deceptive Marketing Exposed #shorts

Google AI Is Calling Your Competitors #shorts

Google’s AI Replaces Local Pack: What It Means #shorts

80% Get Cited. 15% Get The Lead.

Meta’s Advantage Plus: The AI Ad Engine #shorts

2026 Marketing Budget for Home Services #shorts

Win Local Clients with Meta Ads #shorts

You’re #1 on Google and Invisible on ChatGPT. Here’s Why.

Google’s Decade of Innovation in One Year #shorts

Google’s AI Search Update: 3 Steps Home Services Must Take

Google Just Rewired Your Ad Account. Here’s What That Means for Home Services.

What The Hell Is SEO, AEO, & GEO

The Third Wave of Marketing in Pest Control: Mat Rogers of Lizard Marketing | PCM 178

Google’s Generative UI: Search is Changing Forever

Google’s AI Search: A New Era for Local Business

Google Decides Your Business Fate

Google’s New AI Builds Answers From Your Data

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